Use video for greater visitor conversions and better internet exposure
Video just makes it better! We live in a world where everything is fast-paced and we want instant gratification. Let’s face it, no one wants to work for it anymore. The easier the better. So, if we know this is how people wish to receive their information, then why to fight it.
Given the option of reading a full, scrolling page of content or watching a 60-second video, what would you choose? Your potential clients think the same thing. You can tell a lot about an attorney by watching a video:
- Is the attorney knowledgeable about your issue?
- How do you like their demeanor?
- How do they make you feel?
- Do you think they would be someone that would emphasize your situation?
- Does the attorney seem aggressive enough for your legal needs, maybe you need a fighter?
Truth be told, there isn’t any reputable source that can tell us why some attorneys are chosen over others. But, just like we choose everything else in life, it helps to hear what the person has to say and to listen to our gut.
At Southeast Legal Marketing, we have shot hundreds of videos to help attorneys connect with potential clients and we can help you too. The process is simple. We give you video ideas and coach you through the process. We shoot the videos in your office, edit the videos and then use them on your website and social media profiles
If you would like to see examples of our video work please reach out to us. We would love to show you how a successful video campaign can change the success of your web marketing program.
